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Texas Democrats 101: How to raise a fortune and still lose


Texas Democrats are back at it again. If there were an Olympic event for burning money while losing elections, they’d sweep the podium. And the latest contender in this peculiar sport? James Talarico, the Democratic Senate nominee who, according to the New York Times, is a “powerhouse fundraiser.”

And by powerhouse, they mean he’s basically a human ATM for liberal donors. In the first two months of the quarter alone, Talarico raised $14.3 million online—“more money online…than any Senate candidate in the country raised in an entire quarter in 2025.” That’s right: one man, a website, and a metaphorical credit card swipe away from out-fundraising the entire Democratic Senate field. At this pace, projections have him pulling in $20 million, maybe even $30 million. By the time he’s done, Talarico could probably buy a small country—or at least a very fancy taco truck chain.

And he’s not just hoarding the cash. Oh no. Talarico “spent nearly $250,000 on ads in just the final two days of the quarter.” Forty-eight hours. A quarter-million dollars. That’s not a campaign strategy; that’s a fireworks show for people who like spreadsheets and want to feel something.

Why, you might ask, does Texas keep attracting such obscene generosity from Democratic donors, when other states—ones with actual paths to victory—struggle to fund candidates? The answer, as history suggests, is simple: money looks pretty, hope is intoxicating, and lessons from past disasters are optional.

Consider Colin Allred, who raised about $30 million in 2024 to challenge Senator Ted Cruz. Did he win? No. Cruz comfortably took 53 percent of the vote, leaving Allred with a pile of cash, some regrets, and a résumé entry that reads like a tragicomedy. Then there’s Beto O’Rourke, who raised “a staggering $27.6 million” in just five months of 2022, only to lose by eleven points to Governor Greg Abbott. And lest we forget his earlier effort against Cruz in 2018: $80 million raised, and a narrow loss by just over two points. If fundraising were the goal, Beto was an all-time champion. If winning mattered…less so.

And Wendy Davis, of running-shoes-into-the-Texas-House fame, spent $36 million on her gubernatorial bid, only to lose by 21 points. Mother Jones’ Tim Murphy summarized it beautifully: “The idea was that an Obama-style organizing operation could make a real impact in down-ballot races, which are traditionally less sophisticated. It didn’t.” Translation: yes, we can raise money. No, we cannot win elections.

And yet, here we are again. Talarico is the shiny new vessel into which the Democratic donor class pours millions, hoping that perhaps, this time, the money might magically translate into a Senate seat. The math is simple: spend millions, raise millions, lose slightly less spectacularly than your predecessors. Rinse and repeat.

There is a certain artistry in this approach. Democrats in Texas have perfected the illusion of progress while ensuring the results remain predictably disappointing. The spectacle itself becomes the reward. Donors get the thrill of seeing their names attached to campaigns, the rush of breaking fundraising records, the sense of moral righteousness—and none of the tedious complications that come with actual political victory.

Talarico could be the exception to this trend, especially if Republicans nominate a scandal-laden candidate to challenge a four-term incumbent. Maybe this time the stars align, and millions of dollars finally translate into votes. But if history is a guide—which, in the case of Texas Democrats, is more of a cautionary tale than a manual—then Talarico’s campaign is on track to become the latest glittering testament to the futility of money without strategy.

It’s important to note the emotional texture of this operation. There’s an almost performative joy in raising $30 million to lose. It’s a bit like hiring a Broadway orchestra to play a funeral march for your political aspirations. There is the thrill of seeing your name on press releases, the euphoria of breaking ActBlue records, the smug satisfaction of knowing you’ve spent millions on a campaign that the data suggests you cannot win. And then comes the soul-crushing moment when the votes are tallied, and reality sets in: all that money has bought little more than a vanity metric.

Yet the Democratic donor class remains undeterred. They pour more cash into Talarico’s coffers because, well, hope is cheaper than strategy, and spectacle is a more compelling product than success. Texas Democrats have perfected the art of raising millions to lose elegantly, and Talarico is simply the next act in this ongoing theater of generosity.

Ultimately, the story of Texas Democrats is one of paradoxical excellence. They are extraordinarily good at raising money. They are extraordinarily bad at winning elections. And through it all, they continue to extract more and more dollars from the national donor class, convincing them that record-breaking fundraising is itself a victory, even when the ballot box disagrees.

So here’s the playbook, circa 2026: raise a fortune, spend extravagantly, and embrace the spectacle of near-success. Watch history repeat itself with theatrical flair. The numbers will dazzle, the donor dashboards will light up like Christmas trees, and come November, the results will inevitably remind everyone that in Texas, Democratic fundraising is an art form, but electoral success…remains a work in progress.

In Texas, if money talks, it mostly says: “Look at me! I’m impressive! But don’t expect me to win anything.”